Case Studies

We're pleased to be able to publish a few case studies that demonstrate the effectiveness of our processes and tools. However, in many cases our efforts and strategy recommendations are covered in confidentiality agreements. Where the client has allowed, we have prepared these cases using their names. With other clients we have been able to provide a case study as long as the company, product and market are cloaked.

We hope you'll find these studies interesting. We wish to thank our clients who have agreed to have their stories published.

  Customers Can Always Find the Money
How to Generate Successful New Product Ideas
Negotiating With Distribution
Understand What Drives the Purchase
Will Distribution Support Your New Product?